Link Building for Side Projects

In 2023, link building continues to be an essential part of Search Engine Optimization (SEO) for side projects. Link building is the process of acquiring hyperlinks from other websites to your own, which indicates to search engines that your website is authoritative, valuable, and trustworthy. In this article, we will discuss the importance of link building for SEO for side projects.

One of the main benefits of link building is that it helps to increase the visibility of your website on search engines. When search engines crawl through the web, they look for links between websites to establish relationships and measure the authority of websites. By having quality links from authoritative websites pointing to your website, search engines will perceive your website as trustworthy and of high quality, thereby increasing its visibility on search engine results pages (SERPs). One of my side projects helps with this, LinkTastic, a side project that focusses on high quality backlinks that targets Dutch websites.


Another reason why link building is crucial for SEO for side projects is that it helps to drive traffic to your website. When people click on links on other websites that point to your website, they will be directed to your website, increasing the number of visitors to your site. This increased traffic will also have a positive impact on your SEO, as search engines value websites with high traffic and engagement.


Link building also helps to build your brand’s authority and reputation online. When your website is mentioned on other websites, it helps to establish your brand’s authority and expertise in your niche. This can lead to more opportunities for collaborations and partnerships with other businesses, which can help to grow your side project further.


Finally, link building can also help to improve the user experience of your website. By linking to other authoritative websites, you can provide your visitors with additional information and resources that are relevant to your niche. This can help to keep visitors on your site for longer, increasing the time they spend engaging with your content.


In conclusion, link building remains a critical component of SEO for side projects in 2023. It can help to increase the visibility of your website, drive traffic, build your brand’s authority, and improve the user experience of your website. Therefore, it is essential to prioritize link building as part of your SEO strategy for your side project. 


To keep track of all this, I have created another side project called SmashRank, a Google Rank Tracker to keep track of your overall position in the Google search engine, try it out!